Rootclip

ROOTCLIP CYCLE 1 OFFICIAL RULES

NO PURCHASE NECESSARY. Open only to legal residents of the United States and District of Columbia, who are 18 years of age or older as of date of entry. Void in Puerto Rico and all other U.S. territories and wherever prohibited by law. Employees of Scripps Entrepreneurial Ventures, their respective affiliates, subsidiaries, advertising and promotion agencies, suppliers and the immediate family members and/or those living in the same household of each (collectively, "Sponsor") are not eligible. By participating, entrants agree to be bound by the Official Rules and the decisions of Sponsor.

TO ENTER: Beginning 12:00 PM Eastern Time April 28, 2008 through 11:59 PM Eastern Time July 7, 2008, go to www.rootclip.com and follow the on-site instructions (under "Legal Stuff" on the "About" tab) to enter.

Limit one entry per person/household address. Illegible and incomplete entries are void. Sponsor is not responsible for lost, late, misdirected entries or entries not received. In the event of a dispute over who submitted an entry, the entry will be deemed to have been submitted by the authorized account holder of the e-mail account identified on the online entry form. The authorized account holder is deemed to be the natural person who is assigned to an e-mail address by an Internet access provider, service provider, or online organization responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. Entries become the property of Sponsor and will not be returned. Entries must be submitted by an individual. Multiple party submissions are not eligible and will not be accepted.

BY ENTERING, ENTRANT REPRESENTS THAT THE ENTRY IS AN ORIGINAL WORK AND DOES NOT INFRINGE ON THE LEGAL RIGHTS, INCLUDING INTELLECTUAL PROPERTY RIGHTS, OF ANY THIRD PARTY. BY ENTERING, ENTRANT TRANSFERS ALL RIGHT, TITLE AND INTEREST IN THE ENTRY, INCLUDING ANY INTELLECTUAL PROPERTY RIGHTS, TO SPONSOR FOR ITS USE AT ITS SOLE DISCRETION. FAILURE TO COMPLY WITH THIS OR ANY OFFICIAL RULE WILL RESULT IN DISQUALIFICATION.

WINNER SELECTION: Winners will be chosen from eligible entries received during the five (5) submission periods set forth below.

(a) Chapters 2-5: First Prize winners will be selected for each of the first four voting periods based on the total number of "thumbs up" votes received. The entry receiving the most "thumbs up" votes in the online voting during the applicable period will be deemed the winner of that period, upon winner verification described below. Each winning video will be appended to the previous video(s) and the story will continue, beginning a new submission and voting period approximately every two weeks.

(b) Chapter 6: Only the confirmed First Prize winners of the first four voting periods will be allowed to submit Chapter 6 (the final scene) video clip for competition in the 5th and final voting period. No other submissions will be allowed. The winner of the final scene submission will be determined by the total number of "thumbs up" votes received in the online voting during that period and will receive the Grand Prize.

(c) Submission and Voting Periods. Each submission and voting period begins at 12:00 PM ET on the start date and ends at 11:59 AM ET on the end date based on the following periods:

Submission periods:
Chapter 2 - April 28, 2008 - May 8, 2008
Chapter 3 - May 13, 2008 - May 22, 2008
Chapter 4 - May 27, 2008 - June 5, 2008
Chapter 5 - June 10 2008 - June 19, 2008
Chapter 6 - June 24, 2008 - July 3, 2008

Voting periods:
Chapter 2 - May 8, 2008 - May 12, 2008
Chapter 3 - May 22, 2008 - May 26, 2008
Chapter 4 - June 5, 2008 - June 9, 2008
Chapter 5 - June 19, 2008 - June 23, 2008
Chapter 6 - July 3, 2008 - July 7, 2008

Submissions and votes received outside of applicable periods provided above will not be eligible. Approved videos will be posted to the website within approximately 24 to 48 hours after receipt of the submission during the applicable submission period. Videos will be available for voting during the applicable voting period once they have been approved and posted to the website; therefore, the actual voting period for some submissions may be less than the time frame set forth above.

Sponsor, in its sole discretion, will make tie-breaker decision and choose a winner(s). Decisions of Sponsor are final on all matters. Winners will be notified by phone/mail/email, in Sponsor's discretion, after all votes have been counted. The winning video will be announced within 24 hours of the end of the related voting period. Upon confirmation that the winner is of legal participation age and meets all participation rules, the winning video will then be added to the story; therefore, the actual winning video may not be posted by the start time of the next submission period. Odds of winning will depend upon the number of eligible entries and votes received.

PRIZES: Grand Prize (1) Winner and a guest (who must be over the age of 18, travel from the same airport as winner, and sign a Verification, Release & Waiver) will receive: round trip airline tickets, coach class, from the closest airport to winner's home (determined solely by Sponsor) to Traverse City, Michigan on August 1, 2008, returning on August 3, 2008; a hotel room in the Traverse City area, single room/double occupancy (chosen solely by Sponsor) on August 1 and 2; two general admission tickets to attend the Traverse City Film Festival on August 1-3, 2008; at the festival, both will meet award-winning movie producer, Michael Moore, and see the debut of the entire Rootclip video on the big screen; and $200 to put toward cost of meals and ground transportation, which must be arranged by winner and guest. No amount over $200 will be paid. All other costs, expenses and gratuities excluded. (ARV: $2,000). First Prizes (4) - $500 VISA gift card. (ARV: $500). First Prizes subject to all terms and conditions stated on or associated with use of gift card. Prizes consist of only those items specifically listed as part of the prize. No substitution or transfer/assignment of prize by winners permitted.

All federal, state and local taxes are the sole responsibility of winners. All federal, state and local laws and regulations apply. Potential winners (or parent/legal guardian if potential winner is a minor in his/her state of residence) may be required to sign and return an Affidavit of Eligibility/Release of Liability/Prize Acceptance Form, which may require social security number, postmarked within 10 days of the date on notification materials. Noncompliance within this time period and/or return of any prize/prize notification as undeliverable may result in disqualification and an alternate potential winner may be selected by random draw from all remaining eligible entries. All winners must produce picture or some other form of proper identification to claim any prize. Sponsor reserves the right to substitute any prize with prize of equal or greater value. Acceptance of any prize constitutes permission to the Sponsor to use winners' name, voice, statements, image and likeness for purposes of advertising and trade, in any medium, without further compensation, unless prohibited by law.

TERMS: Sponsor not responsible for any typographical or other error in the printing, the offering or the announcement of any prize or in the administration of the promotion, whether caused by computer, technical or human error. Winners assume all liability and agree to hold Sponsor harmless for any injury or damage caused, or claimed to be caused, by participation in this promotion or use or redemption of any prize. Sponsor is not responsible for late, lost, damaged, incomplete, illegible, faulty, or incorrect transmissions, incorrect announcements of any kind, technical hardware or software failures of any kind, any damage to any person's computer related to or resulting from participating in the online portion of the promotion, lost or unavailable network connections, or failed, incomplete, garbled or delayed computer transmission that may limit a user's ability to participate in the sweepstakes whether caused by computer, technical or human error. Sponsor reserves the right to cancel or modify the program for any reason, including but not limited to, if fraud, misconduct, technical failures or attempts to "flood" the voting destroy the integrity of the promotion in Sponsor's sole discretion; or if a computer virus, bug, or other technical problem corrupts the administration, security, or proper administration of the promotion as determined by Sponsor, in its sole discretion. Sponsor reserves the right to disqualify, freeze or prohibit the participation of an individual if fraud, tampering or attempts to manipulate or otherwise "flood" the voting is suspected, or if the individual fails to comply with any requirement of participation or with any provision in these Official Rules. CAUTION: ANY ATTEMPT TO DELIBERATELY DAMAGE WWW.ROOTCLIP.COM OR UNDERMINE THE OPERATION OF THIS PROMOTION IS A VIOLATION OF CRIMINAL & CIVIL LAWS. SPONSOR RESERVES THE RIGHT TO DISQUALIFY AND/OR SEEK DAMAGES FROM ANY INDIVIDUAL MAKING ANY SUCH ATTEMPTS TO THE FULL EXTENT PERMITTED BY LAW.

WINNERS LIST: For a list of winners, available after July 8, 2008, visit www.rootclip.com.

SPONSOR: Rootclip.com, a subsidiary of Scripps Entrepreneurial Ventures, located at 9721 Sherrill Blvd. Knoxville, TN 37932.